Increased Student Numbers

DebMy involvement with Claire Grlj – director of Leading Marketing began as a result of a conversation had with a former client of hers.

Student numbers for 2014 were down and there was some concern expressed. We also had a public perception dilemma that we needed to address urgently.

Claire breezed in and from that very first meeting we knew we were on a winner. We felt uplifted and positive about our new direction.

Claire suggested a DVD to squash the negative perception out there and to let the world see our “awesomeness”. We did that and more. The finished production is simply amazing. The feedback we have received is nothing short of incredible.

Claire and her cameraman Nick from Foresight Films made the experience stress free. Claire guided us through the process from start to finish.

We were also encouraged to move into the tech age with an App for smart phones. Parents have really taken to this. And it is yet another way of being always “present” in the busyness of people’s lives.

The success of the film, the App, along with Claire’s tutelage through our annual Open Day has seen our enrolments soar, to a point where we now have to turn away prospective families as there is a waiting list in four out of five year levels.

I am excited about 2014. I never believed that you needed to “market” a school, but in this day and age, you really do. By working with Claire I have discovered that clever marketing achieves amazing results.

Thanks Claire J

lbeDeb Rheumer
Business Manager | Mt Maria College Petrie

Showcasing Professional Development

stpeter Jim Midgley, Principal | St Peter’s Primary School, Caboolture


The St Peter’s community used Leading Marketing Solutions to advise on the production of two promotional films, one on the professional development model used in our school and the other a promotional tool to share our vision for learning.

Claire Grlj is a professional and exuberant Consultant. She did the groundwork to fully understand our community and I was impressed by her ability to get to the core of our publicity wishes. She has an exceptional understanding of the educational setting and has a plethora of ideas and solutions to offer. I would recommend her for her affordability and efficiency as well as her creativity and professionalism, she’s also a lot of fun!